Five seconds is enough for happening accidents when you drive at typical highway speeds. No need to laugh on it…..it is true. In this age of expediency and modern-day electronics, he/she does many tasks behind the wheels like talking on our cell phone, taking breakfast on the way to work, shaving at traffic lights or applying makeup in the rear view mirror. When doing this such type of activity, people don’t think about that their little mistake can give dangerous experience of life. These days, texting while driving has become nationalized epidemic as well as one of the world’s top killers. In most cases, texting behind the wheel becomes the main reason for the accident, so it becomes necessary to teach people about the dangers of texting and driving together. For learning about texting dangers and reducing unexpected crashes happens due to the texting, one major wireless carrier, ‘AT&T’ has started no-texting campaigns (It can wait), in which they ask drivers to sign a pledge that they’ll never do texting and driving again. By visiting its official page – www.itcanwait.org, people can take the pledge to never text and drive as well as spread the word about the dangers of texting and driving by downloading activation kit.

As per the previous academic studies, every year more than 100,000 crashes occurred because of texting and driving. A texting is 23.2 times over to be expected to get in to an accident compared to a non-texting driver. We feels proud on AT&T that step up a gear to give knowledge about dangers of texting and driving and force people for taking the pledge to never text and drive. This campaign calls as “No Text On Board – Pledge Day” educate people – especially teens and youngster about the risk of texting and driving.
“No Text Is worth the Risk. It Can Wait” is very simple message for encouraging people to support this great campaign. To promote first, “No Text On board Pledge Day,” on 19th September, company is taking a help of television, music celebrities and social networks like Facebook and Twitter. The means of never-text-and-drive pledge is that people are committing to not checking email, watching video, and writing messages during the driving.
For supporting this great campaign, AT&T has introduced itcanwait.org that gives statistics about the problems as well as features 16 year-old singer, Ryan Baetty video about no-texting-while driving. Here, AT&T has presented numerous resources such as banner ads, email tags, and fliers for schools and businesses. With this resources AT&T is hoping to positively influence teens and other drivers to stop texting while driving. You can download tool kit for spreading word about dangers of texting and driving. As a toolkit, you can print posters, facts and share your vows with world.
Visitor can sign the pledge online at Itcanwait.org as well as post no-driving and texting messages and hare their pledge with friends and followers at their social network accounts, Facebook and Twitter (#itcanwait). Through the website, it encourages people to join with others on September 19 for making a lifelong commitment to never do so again. On No Text On board Pledge Day, AT&T will present the state-of-the-art virtual reality simulator in San Jose City Hall to exhibits the dangers of texting while driving. It also gives more safety tips for decreasing unwanted crashes.
No text is worth dying for, so next time while driving, put your phone down and follows your pledges.
Good points:
- Encourage people to sign pledge that they’ll never to do texting and driving again
- Promote campaign by downloading banner ads, email tags, and fliers
- You can post no-driving and texting messages on your social network






